Project general facts
Iconic Tower by Mered, a testament to sophistication and innovation, boasts a design by the internationally renowned Pininfarina—an iconic symbol of Italian style worldwide. Pininfarina seamlessly marries its rich heritage with an inherent drive for innovation, establishing itself as Italy's leading brand for branded residences.
This collaboration between Mered and Pininfarina results in residential spaces that transcend conventional beauty. These future-oriented environments redefine the concept of well-being, where physical and mental harmony takes precedence. Pininfarina's expertise ensures that technology seamlessly integrates with the surroundings, creating a space that cares for its residents.
Experience a lifestyle of elegance and forward-thinking design at Iconic Tower, where premium finishing enhances every aspect of living. This residence is not just a home; it's a symbol of Italian excellence, where beauty, innovation, and well-being converge to create an iconic living experience. Welcome to a residence where each detail reflects a commitment to timeless sophistication and a vision for the future.
Finishing and materials
Premium finishing with high quality materials
Kitchen and appliances
Equipped kitchen
Furnishing
No
Location description and benefits
Dubai Internet City (DIC) stands as a prominent hub for technology and innovation in the heart of Dubai. Established to foster the growth of the IT industry, DIC has evolved into a dynamic business community that attracts global tech giants, startups, and entrepreneurs.
Strategically located, DIC offers state-of-the-art infrastructure and a supportive ecosystem for companies across the technology spectrum. The free economic zone provides a conducive environment for collaboration, research, and development, making it a vital center for digital transformation.
DIC's vibrant landscape hosts a diverse range of businesses, from multinational corporations to cutting-edge startups, all contributing to Dubai's position as a global technology and innovation hub. With its forward-thinking approach and commitment to fostering technological advancements, Dubai Internet City remains at the forefront of shaping the future of the digital landscape in the region.
MERED is an ambitious international real estate developer headquartered in Dubai. The company designs and develops innovative, high-end destinations. In 2023, the developer announced the start of construction of the UAE's pilot premium Iconic Tower complex in Dubai Internet City, next to Sheikh Zayed Road. Specialists from the Italian company Pininfarina worked on the design of the project. By 2024, the company's portfolio includes 36 projects in Eastern Europe and the United States.
Mered's main idea is to create homes of unrivaled quality and unique design for multi-generational living. The international team of designers, architects, engineers strives to create innovative and high-class objects that only grow in value over time and become an integral part of people's lives.
The company takes responsibility for every step of the construction process, applying strict quality control measures.
At Mered, they always consider the needs of the owners and the surroundings. Responsible attitude to the business they love encourages the developer's team to constantly push the boundaries of what is possible in the world of real estate. The developer actively explores and captures new markets, realizing ambitious architectural concepts. Every project is a challenge and an opportunity to experiment, not just to be a real estate developer, but to be a catalyst for change and innovation in the industry and markets.